Sber marks 185th anniversary with Green Day promotions

In honor of Sber's birthday, purchases become more advantageous: from November 12 to 15, bonuses can be redeemed at a rate of 1 bonus = 1.85 rubles.

Consensus

Sber is celebrating its 185th anniversary.
The Green Day promotion ran from November 12 to 15.
Customers can redeem bonus points 'Spasibo' at a special rate of 1 bonus = 1.85 rubles during the promotion.
The bonus redemption is available for products from partner retailers in the 'For Life' section of the SberBank Online app.
The promotion includes discounts on various products and services within Sber's ecosystem.
The Green Day event is part of a broader campaign that allowed customers to accumulate higher bonuses over a period exceeding one month.
The number of participating partners in the campaign reached a record high, exceeding 50.
A joint study by Sber and Rambler&Co was conducted ahead of the Green Day event.
The study found that many Russians plan their family budgets around autumn sales.
A significant portion of respondents use accumulated bonuses and cashback during sales events.
The study revealed that 22% of respondents are willing to forgo personal purchases for the sake of their children.

Sber is offering a 185-ruble discount on limited items in the 'Samokat' app for SberPrime subscribers. — tg_bazabazon
SberHealth is offering a 40% discount on tests from November 12 to 13. — tg_bazabazon
Sber's smart devices have discounts up to 60% from November 9 to 15. — tg_bazabazon
SberBoom 2.0 can be purchased for 3,000 rubles cheaper using the promo code Sber185. — tg_bazabazon
The Green Day event is being held in an expanded format for the first time, with more than a month of bonus accumulation. — riamo
The study found that 16% of respondents save money in advance for purchases, and 10% pay from current income. — riamo
25% of respondents admit to unplanned spending during the sales season. — riamo
32% of respondents plan to buy goods for the entire family during autumn sales. — riamo
23% of respondents primarily buy for themselves. — riamo
11% of respondents use discounts to buy more expensive or higher-quality items. — riamo
In the previous year, customer spending during Green Day reached 1.2 trillion Spasibo bonus points. — riamo