VTB Launches Nature Preservation Project at WEF-2026

VTB partnered with the Tretyakov Gallery to launch the 'Preserve Nature's Masterpieces' project at the 2026 World Economic Forum, using Ivan Shishkin's 'Morning in a Pine Forest' to highlight the importance of protecting Russia's natural heritage.

Consensus

• VTB supported environmental initiatives at the 2026 World Economic Forum.
• The project was created in collaboration with the Tretyakov Gallery.
• Ivan Shishkin's painting 'Morning in a Pine Forest' was used as a symbolic representation.
• The project aims to raise awareness about preserving Russia's natural landscapes for future generations.
• The artwork features bears, specifically bear cubs and a mother bear.

Points of divergence

• The project was presented at WEF-2026 and aims to remind people of the importance of preserving nature in reality, not just on canvas. — tg_moscowmap
• VTB has long supported nature conservation projects, including the 'Bear's Earth' program on Kamchatka, and the project is named 'Preserve Nature's Masterpieces'. — tg_mosguru

Coverage (2 sources)

• 🐻🐻🐻🐻🐻🐻🐻🐻🐻🐻 — Новости Москвы
• 🐻🐻🐻🐻🐻🐻🐻🐻🐻🐻 — Первый Московский

Key entities

• VTB
• Tretyakov Gallery
• Ivan Shishkin
• Russia
• Kamchatki
• World Economic Forum 2026