Wildberries hides warehouse locations from sellers

Wildberries stopped showing sellers the specific locations of warehouses where their goods are stored, citing the need for additional security and the launch of a new delivery model called 'Склад WB'. The change is tied to a shift from direct shipments to warehouse centers to deliveries via pickup points or sorting centers.

Consensus

• Wildberries stopped showing sellers the exact locations of warehouses where their goods are stored.
• The change was announced on August 14.
• The company cited the need for additional security of logistics facilities and goods.
• The change is linked to the launch of a new delivery model called 'Скла WB' (Warehouse WB).
• Under the new model, sellers deliver goods to pickup points or sorting centers instead of directly to warehouses.
• Wildberries will now automatically distribute goods to its warehouses.
• The total quantity of goods on warehouses remains visible to sellers.
• The change applies only to warehouses in Russia.
• Aggregated categories 'Склад W РФ' and 'Склад W СГТ РФ' will replace specific warehouse details in Russia.
• Information about specific warehouses in other countries remains unchanged.

Points of divergence

• The change was prompted by a series of drone attacks on Wildberries' logistics complexes, including a major attack on August 4 that killed five people and caused fires and structural damage in three regions. — tg_theinsider
• The new model is expected to expand opportunities for sellers and provide an additional income source for owners of pickup points. The model is currently limited to some pickup points and will be scaled up later. — tg_astrapress

Coverage (5 sources)

• Wildberries concealed from reports data on which warehouses store sellers' goods 'for additional security' — The Insider
• Wildberries concealed information about warehouses with their goods from sellers — ASTRA
• Wildberries stopped showing sellers information about warehouses where goods are stored, writes channel 'Club of partners on...', — Varlamov News
• Wildberries stopped showing sellers information about logistics centers where their goods are stored to ensure 'additional security' — Дождь
• Wildberries stopped showing sellers information about logistics centers to ensure 'additional security' of warehouses — Дождь (Telegram)

Key entities

• Wildberries
• Marketplace Partners Club
• Ukrainian Armed Forces
• Russia
• Telegram channel
• Wildberries Partners Club