Russians Travel 11x Less Than Americans
The leaders among the directions were: Turkey (6.3 million trips), Abkhazia (5.6 million) and Kazakhstan (2.7 million).
Consensus
- Russia's domestic tourism market grew by 2% in the past year to 92 million trips.
- Outbound tourism in Russia grew by nearly 9% in the past year to 30 million trips.
- The average Russian makes about 0.63 domestic trips per year.
- The average American makes about seven domestic trips per year.
- The average Japanese makes nearly ten domestic trips per year.
- Russia's outbound tourism is growing faster than domestic tourism.
- Turkey, Abkhazia, and Kazakhstan are top destinations for Russian outbound tourism.
- China, Egypt, and Vietnam showed the highest growth in Russian outbound tourism.
- Russia aims to increase inbound tourism to 16 million by 2030.
- Russia's tourism sector faces a workforce shortage of 20–25%.
- Russia needs over 300,000 tourism specialists by 2030.
- The Russian government sees shifting outbound tourism toward domestic tourism as a key priority.
Points of divergence
- In the first half of 2026, domestic tourism in Russia decreased by 3% year-on-year to 40.1 million trips. — vedomosti
- In the first half of 2025, domestic tourism in Russia increased by 7% year-on-year to 41.4 million trips. — fontanka
- Inbound tourism to Russia grew by 13% in the past year to 5.8 million trips. — fontanka
- Mutual tourism between Russia and China grew by 60% in the first half of 2026. — fontanka
- Tourist traffic in St. Petersburg did not grow in May–September 2026 compared to the same period in 2025. — fontanka
Coverage (2 sources)
- Reshetnikov: Russians travel 11 times less than Americans — Ведомости
- It has become clear that Russians travel less frequently than Americans — Фонтанка